Seven West Media signs multimillion-dollar deal to join Google’s News Showcase

How to force Google to pay

Seven West Media is the first large Australian media company to sign a multimillion-dollar agreement with Google for its content to be displayed in a new product called News Showcase, with Seven describing the deal as “fair payment”.

The deal came as the federal treasurer, Josh Frydenberg, said legislation to go before parliament on Tuesday would be a “precursor” to more commercial deals between Google, and “ideally” Facebook, with news organisations.

News Showcase is a feature on the Google News app that puts publishers’ content in panels, providing more information and content than is found in search results or snippets. The search giant said Australian Showcase partners had more than 1m views of their content in the first eight days of its operation.

Australia’s world-first mandatory media code was designed to force Google and Facebook to pay for displaying news content in search and on Facebook’s news feed. It is understood Google may be willing to pay media companies similar amounts via Showcase licensing deals to avoid setting the precedent of paying for content displayed in search.

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