Apple launches a $5/month streaming service

New Apple gadget buyers unlock a one-year free subscription

Apple finally explained what Apple TV Plus is really all about Tuesday (well, mostly). With a reported budget of $6 billion to rope in some of Hollywood’s biggest stars and heavy hitters, Apple TV Plus is confirmed to launch Nov. 1 for $5 a month. People who buy a new Apple gadget get to watch for a year free, while everyone else qualifies for a seven-day free trial.

Apple TV Plus, the Netflix-like subscription service featuring Apple’s original TV shows and movies, was first announced at a star-studded event in March, but the company stayed mum about the crucial details until its iPhone event Tuesday.

Apple TV Plus will offer the ability to download originals to watch offline. It will have nine confirmed titles at launch and the company specified five others that will be added in the following months. “Most” Apple TV Plus series will premiere with three episodes available immediately, followed by one new episode weekly, Apple said. Full seasons of “some” series will be available all at once.


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